Media Studies has become a field that has gained increasing popularity and relevance in today’s age. Garden City University’s School of Media Studies aims at arming its students with all the possible knowledge and skills pertaining to the vast world of media. GCU believes in keeping students updated with contemporary trends and the latest technological advancements in media. The School of Media Studies has crafted a balanced curriculum that challenges students to confront issues in media theory, research, policy, planning and management. Familiarizing oneself with the theories and concepts in media, as well as learning how to cope efficiently in practical scenarios, is one of the main concerns the School addresses. Students are given hands-on experience through in-house facilities.

GCU has an impressively progressive infrastructure, built specifically to enhance the student’s learning experience. GCU’s School of Media Studies includes a monthly magazine (Campus World), a weekly newsletter (Campus ELAN), a campus radio station, as well as a campus TV. Keeping connected with different kinds of media – print, electronic, digital – is important for students studying it. Other fields related to media, like advertising, public relations, technical writing, content writing, event management, are also taught. The School is associated with media giants like NDTV, ZEE TV, CNN IBN, News-X, Times of India, Deccan Herald, The Indian Express, Mudra Group, Ogilvy & Mather, Oysters Advertising, and others. Students completing their Bachelor’s, Masters, or Ph.D. in Media Studies, have the opportunity of getting placed easily.

Key courses include Film Studies, Script Writing, Video Production, Direction, Editing, Camera, and Media Project, Media Laws and Ethics, Development Communication, Media Research, Print Journalism, News Gathering and Reporting, across various programmes.Specialized tools taught: Final Cut Pro, Final Draft 12, Adobe Premiere Pro, Adobe Photoshop, Indesign, and Illustrator.Accreditation and collaborations with professional associations such as the Indian Film and Television Directors’ AssociationIndustry tie-ups with Edison Film Academy, Radio Mirchi, Innovative Film Academy, and industrial visits to FM radio stations and film festivalsEntrepreneurship opportunities in scriptwriting, videography, and editingProfessional certifications offered via MOOCs to enhance employabilitySpecializations available in Script Writing, Direction, Cinematography, and EditingCo-curricular activities promoted through activities like Housefull Film Club, Campus Radio, Shutterbugs Photography Club, Music Club and G-News.International university tie-ups and study abroad programs, including the UCJC Students Exchange Program.